Industry News

Get ready to enjoy more time on the mountain. Vail Resorts has just unveiled an early Christmas gift for all Whistler Blackcomb guests, investing in faster lifts and a new Blackcomb gondola for 2018. The $66-million CAD project will be the heart of Whistler Blackcomb, cutting wait times at the core of each mountain.

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Photo Credit: 

Justa Jeskova

TurboDojo is the new Absinthe Film set to hit the screen this fall.  Check out the official trailer.  

Winter is on the way and so is the new trailer for Magnetic, the first ever full length snowboard and ski movie filmed at a single location snow resort (whistler Blackcomb) to give you a taste of what its like to ride here on camp with us in Whistler.  

Geoff Brown sets his phone on Roaming and meets up with Heiki Sorsa and Nick Hyne to eat some rice and meat, drink some beer and sake… And also ride some epic Japanese pow. 

Backcountry use has gorwn at least 40% over the past few years making it the fastest growing segment of the snowsport industry, but are people ready to accept their responsibilities when they step beyond the boundary? Snow resorts are at the front lines of backcountry access to winter wilderness and they play a vital role in backcountry safety.

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Avalance Canada have reported a 250% increase in avalance safety course enrollements over the past 10 years,  Pro Ride will be running a 2 week backcountry Camp starting March 4th 2017.  More details can be found on our backcountry course page Here

"The Fourth Phase" by From Travis Rice & Brain Farm Premieres Oct 2nd 2016 so it's time to check out the trailer and get amped for the season ahead.  

From the creators of The Art of FLIGHT, Red Bull Media House presents The Fourth Phase, a snowboarding epic starring iconic athlete Travis Rice.

This new instalment in this epic series features the untapped backcountry of native Wyoming where Rice plots a 16,000 mile course to follow the hydrological cycle around the north Pacific, where snow and ice create dreamlike landscapes on the towering mountains above.  Filming includes the Japanese Alps, the volcanoes of Russia, and a spectacular remote area of Alaska.  

Scored by Kishi Bashi, The Fourth Phase carves a fresh path by using an artistic blend of action, story and cinematography to bring this stunning 4K feature to life. This film is for anyone fascinated by the possibilities of adventure, of the natural world – of life. 

The new AfterForever Trailer from Absinthe Films is now here. 

Change is the only constant. Resistance leads to stagnation and suffering while embracing it brings growth.
What comes /fterForever? Everything

Featuring Riders: Mark Sollors, Kimmy Fasani, Ethan Deiss, Austen Sweetin, Garrett Warnick, Brandon Cocard, Brendan Gerard, Severin Van Der Meer, Max Buri, Mat Schär, Jaeger Bailey, Manuel Diaz, Cale Zima
Filmed by: Justin Hostynek, David Vladyka, Shane Charlebois, Butters
Sponsors: CAPiTA, Coal, Baldface Resort, Burton, Anon, Alaska Heli, Quiksilver, DC Skullcandy, EVO, Laax, Salomon, Billabong, Bataleon, Von Zipper, ClifBar

Whistler Blackcomb has a $345 million plan to make Whistler a "weather independent" resort with new year-round attractions for non-skiers.

The proposal includes a massive indoor waterpark, more biking, hiking trails and luxury accommodations on Blackcomb.  These enhancements are to be rolled out in three phases in on-mountain improvements, to “further solidify and enhance the company’s reputation as one of the world’s greatest four-season mountain resorts.

Phase 1  - Will include a $90- to $100-million investment in the watershed located at Blackcomb base 2 area.  The main attraction will be the indoor adventure center, dedicated to a water play area that will include slides, a surf zone, a kids' splash area and hot and cold pools. The building will also feature a family entertainment centre, food and beverage options, an eight-lane bowling alley and, in Phase 2, will incorporate WB's existing Day Lodge facilities.  The Blackcomb Adventure Park, will offer a range of year-round family activities, such as a mountain coaster, rope course, winter tubing and the introduction of night skiing.

Check out Whistler new full-length movie - 50 years of going beyond! 

Today Whistler released their new documentary, which celebrates 50 years of Whistler Blackcomb. It’s a very interesting insight into the journey Whistler has taken to become the snow mecca it is today.
What began as a tiny single mountain resort in 1966 has now erupted into the massive dual mountain wonderland Whistler is famous for.
Whistler has come a long way in 50 years; we are all excited to see what the next 50 years will hold. 

Mark McMorris is undeniably one of snowboarding’s a most talented, stylish and innovative riders in the snowboarding world and his new movie “ In Motion” that dropped this week is a true testament to that.